5th Generation Minerva Dairy Joins Central Market as One of the Retailer’s Newest Brands

With Expansion into Central Markets, Minerva Dairy Serves Texas Consumers Its Signature Amish Roll Butter

Minerva Dairy has arrived in Central Market stores throughout Texas. Now, shoppers can experience the quality that comes from America’s oldest cheese and butter dairy in one convenient form: the brand’s signature two-pound Amish Roll Butter. Featuring dairy from pasture-raised cows from family-owned farms, Central Market shoppers now have the opportunity to bring sustainably-sourced and consciously-curated Minerva Dairy butter home at an SRP of $9.99.

Each product produced at Minerva Dairy is defined by attention to detail. From the ingredients to the production process and from the taste to the texture, supreme quality sets the fifth generation-run company apart. The Amish Roll Butter reflects the company’s passion for bringing consumers the very best dairy available from healthy, pasture-raised cows. All of Minerva Dairy’s butters remain small-batched churned, rBST free, antibiotic-free, vegetarian and gluten free with 84 percent butterfat.

“Joining Central Market’s family of prestigious brands is an honor we’re thrilled to bring to Minerva Dairy,” shares Adam Mueller, President at Minerva Dairy and fifth generation family member. “We work hard to produce a product we can stand behind and one that Central Market’s consumers can be proud to bring home to their families. We’re excited to provide Texas shoppers with quality, authentic Amish roll butter.”

Minerva Dairy’s expansion speaks to the selective consumer, those continuing to drive food trends. They are keenly focused on the statement their food is making, constantly searching for brands that speak to their values. Foods proclaimed as “handcrafted” suggest the product is made with care, attention and skill. This ultimately puts the power back into the consumer’s hands and gives them a reason to trust the brand. Minerva Dairy, too, serves these needs with intentional ingredients and processes, as well as pasture-raised dairy.

 

Minerva Dairy is America’s oldest family-owned dairy, producing traditionally made cheese and butter from pasture-raised cows. Honoring the time-tested process that gives Amish Roll Butter its rich flavor and supreme quality, each butter variety produced by Minerva Dairy is made with the highest standards front of mind. All of our butter is small-batched churned, rBST free, antibiotic-free, vegetarian and gluten free with 84 percent butterfat – just the way it has been since 1894. This specialty product allows avid home chefs to elevate their cooking with the help of the expertly crafted butter for which Minerva Dairy is known. We rely on local, pasture-raised cows to provide only the freshest dairy for our 84 percent butterfat butter.