BKT is the new partner of Tractor Of The Year

BTK Strategies

The 4-year agreement sees the start of collaboration
between the most prestigious award in agriculture
given to the best European tractor and BKT.

Objective: looking to the future of agricultural mechanization.

Tractor of the Year (TotY) has a new partner: BKT, one of the leading manufacturers in the world of specialist Off-Highway tires. The partnership will last for 4 years and came into force  6 May.

Tractor of the Year (TotY) has a new partner: BKT, one of the leading manufacturers in the world of specialist Off-Highway tires. The partnership will last for 4 years and came into force 6 May.

TotY is a historic award, which started in 1988 and which over the years has “brought together” the main names from the media world of agricultural mechanization, leading to the creation of a jury of 25 experts. Every year the jury studies technologies and solutions and gives the Tractor of the Year award to the best European tractor.

TotY and BKT have a lot in common: the Award is a symbol of cutting-edge technology and a vision of the future, two concepts which are very dear to BKT. Uniting the Indian multinational with TotY are also the principles of the central role of sustainability, absolute quality and support for technological research.

BKT is the new partner of Tractor of the Year, the most prestigious award in agriculture given to the best European tractor. This edition will be especially focused on connectivity, agriculture 4.0 and driving experience. Let’s connect together to transform innovation into a mutual commitment.

Be the first to comment

Leave a Reply

Your email address will not be published.


*