In a delicious “churn” of events, Casper’s Ice Cream, a legacy brand serving ice cream lovers for the past 95 years, launched its newest boutique-inspired brand today: ChurnBaby. Made with ultra-premium ingredients and topped with a decadent cookie, ChurnBaby’s products provide consumers with a hip, boutique ice cream experience from the comfort of their own homes.
The NEW ChurnBaby Cookie Cups come topped with a full cookie and a spoon on the inside of the lid for convenient snacking. The newly launched treats, inspired by new boutique offerings in metropolitan cities, feature four fun flavors: Choco Chip Cookie Dough, Peanut Butta Brownie Luvva, Cool Mint Chocolate Chip, and Choco Chip Vanilla Fudge Brownie. ChurnBaby Cookie Cups retail for $5.99 for a 2-cup box.
The full product line includes:
Peanut Butta Brownie Luvva (nutritional details and ingredient list)
Cool Mint Chocolate Chip (nutritional details and ingredient list)
Choco Chip Vanilla Fudge Brownie (nutritional details and ingredient list)
Choco Chip Cookie Dough (nutritional details and ingredient list)
“ChurnBaby Ice Cream brings an elevated twist on classic flavors to ice cream lovers across the country,” said Casper’s Ice Cream Chief Executive Officer Paul Merrill. “The launch of ChurnBaby extends from Casper’s success with its other sub-brands, Jolly Llama and FatBoy.”
ChurnBaby’s new exciting products will be available in WalMart (Idaho, Montana, Wyoming, Utah), Tom Thumb (Dallas, TX), United Grocers (Lubbock, TX), Woodman’s (Wisconsin), Associated Foods Stores (Utah, Arizona, Idaho, Colorado, Montana, Oregon, Nevada, and Wyoming), Gelson’s (Southern California), Harmon’s (Utah), Ridley’s (Utah), Lowe’s Foods (North & South Carolina), and Winco (Idaho & Utah), as of April 29, 2020.
ChurnBaby is the boutique family member of Casper’s Ice Cream, a hometown legacy ice cream brand currently celebrating 95 years of experience in the ice cream business. Since the company was formed in 1925 by Casper Merrill, Casper’s Ice Cream has continued to grow, innovate and align with ice cream novelty lovers across the nation.
“ChurnBaby is a great example of how we, at Casper’s, are dedicated to continuing to push the envelope of the frozen treats industry,” said Merrill, the grandson of Casper Merrill. “By leveraging our rich history in innovative ice cream creations, we are able to confidently explore new markets and products that bring the joy of frozen treats to all Americans.”
For more information, visit churnbabyicecream.com.