Dairy’s Commitment to Environmental Stewardship Goals—a Discussion with DMI’s VP of Global Environmental Strategy, Krysta Harden
Sustainability is crucial when it comes to how people perceive and shop for dairy, as consumers are asking for, and even paying more for, products that align with their values, such as sustainability. However, as shoppers become increasingly more removed from the farm—sometimes not in miles, but in lifestyle—many don’t know the full picture of how dedicated to sustainability the dairy community is. Because of this, she encourages the entire supply chain to work together to tell the story of dairy as an environmental solution.
In the conversation, Harden also discusses the importance of collaboration to increase consumer trust and drive dairy demand. By working together, the industry can better connect farmers with consumers and showcase their commitment to the land, to the animals and to the nutritious products they work so hard to produce every day. She highlights the work that the Dairy Sustainability Alliance and the Innovation Center for U.S. Dairy are doing to bring partners and the entire supply chain together to listen, have candid conversations about environmental issues and discuss how dairy is an environmental solution that perfectly fits into consumers’ needs.
This Dairy on the Air episode, and others, can be download on iTunes, Google Play, Stitcher, iHeartRadio or your favorite podcast platform. You can also listen to this, and all Dairy on the Air episodes, directly on MidwestDairy.com.