Farmer’s Business Network, Inc. certifies as Ag Data Transparent

Farmer’s Business Network receives third-party certification for offering ag-data transparency and security

Farmer’s Business Network, the rapidly growing independent farmer-to-farmer network, recently completed ADT third-party certification affirming that their analytic offerings  are private and secure. Farmer’s Business Network, Inc. which now represents over 23 million acres of farmer members in the U.S. and Canada, joins the ranks of companies such as John Deere, Growmark and Beck’s as a certified in their data transparency to growers.

“Farmer’s Business Network, Inc. was created to help put Farmers FirstSM through the power of networking farmers and farm data,” Charles Baron, co-founder of the FBN network, said. “Our values and mission have been crystal clear from inception and have never changed. We fight for our farmer members and their profitability. Transparency is a core philosophy of ours, and something we support wholeheartedly, whether in ag input markets or in ag data.”

“Agronomic, land, machine and weather data should remain in the control of the farmer,” Bev Paul, Ag Data Transparent Board President, said.”The company providing the technology should be able to use the data, but the transparency in how it’s used is what our purpose is all about.”

  A multi-organization and multi-company project, Ag Data Transparent verification allows companies that engage-in, and collect, on-farm data to align to industry-wide principles to build trust with users of ag precision technology. Among these core principles, transparency in data collection, access, use, portability, availability and retention are all required.

“We’ve seen our members use analytics to gain yield with hybrid selection, reduce seed and chemical costs through price and genetic transparency, and market their crops aided in their precision field data,” Baron emphasized. “The value to growers in using data can be incredible, tens even hundreds of thousands of dollars in gains in a season. So we’re proud to achieve the Ag Data Transparent certification so growers step confidently into farming’s digital age,” said Baron.

“Companies that certify as Ag Data Transparent are illustrating the integrity of their product,” Paul added. “Everyone understands that data is leading us into the future, and that every piece of that data is tied to profitability for the farmer. Certifying should help farmers choose credible companies.”

ADT administrator Todd Janzen welcomed Farmer Business Network as a data transparent provider. “Their offerings in the agronomic, buying and marketing sectors are important to farmers — and certifying to add our seal shows they care about their farmer members.”

Learn more about the Farmers Business Network at

To see current certified companies or learn more, visit


About Farmer’s Business Network, Inc.: Farmers Business Network, Inc. is an independent farmer-to-farmer network, built by and for farmers, representing Farmers FirstSM. FBN members receive comprehensive farm benchmarking, real world seed performance, input optimization and pricing analysis based on over 140 million acre events of real-world precision agronomic data. The FBN DirectTM e-commerce platform provides national, transparent pricing on ag chemicals, fertilizers, seeds, technology and services. FBN Crop Marketing provides farms premium contracts, production contracts, risk management, and price intelligence powered by global buyer network.

About Ag Data Transparent: A non-profit corporation backed by a consortium of farm industry groups, commodity organizations and ag technology providers in order to bring transparency, simplicity and trust into the contracts that govern precision agricultural technologies. An independent third party administrator manages the voluntary process. Only approved companies may display the “Ag Data Transparent” seal.